West Midlands based Excel Glazing has become a Swish fabricator and will be manufacturing Swish’s popular 24/7 windows, doors, conservatories and bi-folding doors. Christopher Kailey, Assistant Director at Excel Glazing, said: “Joining Swish was a no brainer. They have over 40 years’ experience in the industry plus they have the additional reassurance of being one of the system brands that make up the industry-leading Epwin Window Systems. For us, it was an easy decision to make.”

When looking at new systems, Excel Glazing had very specific requirements in mind and found that only Swish fitted the bill. Christopher explained: “The key thing for us was that we wanted to use a stronger and wider frame for both our windows and doors. Swish was the only brand we came across that had 75mm outer frames. We choose to use a larger outer frame that would normally be used for doors on our windows because we have found that when we replace windows in older properties that have been rendered, the window frame gets hidden because the rendering is so thick. Using a larger outer frame prevents this from happening as well as making the windows stronger and more secure. Of course, we also have the option to use a standard window frame if the customer requires it.”

Christopher also highlighted the other benefits Swish will bring Excel Glazing. The first is the brand recognition. He said: “Swish has been in the industry for over 40 years which means it’s a recognised brand across the UK.” The second is the support of Excellence as Standard, which Excel Glazing is in the process of joining. The programme gives companies a competitive edge because it demonstrates their commitment to quality and provides continuous guidance and support to help members deliver excellence in every area of their business operations.

Excel Glazing is a family-run business with a reputation for being customer-focused. This means providing very competitive prices and offering a quick turnaround on all orders without compromising on quality. In partnering with Swish, Excel Glazing has found a system partner that will help it continue to deliver outstanding installations with even better aesthetics.