The Marketing Village is the latest addition to The FIT Show exhibitor line-up. This exciting new initiative brings together everything business owners and marketing professionals need to know about marketing under one roof over three days.

The impressive 120m² stand features an enclosed seminar space and will host a high-energy series of quick-fire seminar sessions each day on a whole range of marketing issues.

The Marketing Village is the brainchild of Andrew Scott, founder of Insight Data Ltd and Purplex Marketing Ltd.

He commented: “Marketing is changing at its fastest rate in history with new technologies and a bewildering array of marketing channels now competing for customer attention. The Marketing Village will give visitors the latest, most effective tools and strategies while cutting through the hype and buzzwords.”

Experts from Insight Data will outline how suppliers can generate more leads and sales from trade, commercial and new-build sectors. The company will also demo Salestracker, its online platform that gives users access to 70,000 potential customers with detailed market intelligence.

Meanwhile, specialists from Purplex will be on-hand to discuss all aspects of business growth and marketing strategy. As many as 15 short seminar sessions each day will give business owners, managers, and even the most experienced marketing people expert insights into the latest marketing trends, tools and technologies.

Andrew added: “Purplex leads the way in PR, advertising, web applications, digital marketing, social media, video and more, and we work with clients throughout the supply chain, from international raw material suppliers through to fabricators and installers. All of this knowledge and expertise will be available to visitors at The FIT Show.”

The Marketing Village is on Stand R10. Visitors are welcome to drop into any seminar session or book a private one-to-one meeting at